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LIMPOPO TOURISM SHINES EVEN BRIGHTER AT AFRICA’S TRAVEL INDABA

May 07, 2019

LIMPOPO; POLOKWANE: Limpopo Tourism Agency (LTA) has from 2-4 May 2019 taken control of the 40th instalment of Africa’s Travel Indaba that is taking place at Nkosi Albert Luthuli International convention Centre. The Limpopo pavilion, which housed fifty eight (58) products from all the five regions of the province, was a hive of activity as it was inundated with visitors for meetings.

Limpopo Tourism Agency’s CEO, Ms. Nomasonto Ndlovu was very excited over the breaking news that Limpopo has topped all the provinces as the top most visited province in the country in respect of domestic tourism. Limpopo stand was extremely busy as on the very last day, it was visited by the Minister of Tourism, Mr. Derek Hanekom who congratulated the CEO, of LTA Ms. Nomasonto Ndlovu for the stand award.

Later in the day, the Deputy Minister of Tourism, Ms. Elizabeth Thabethe also visited the Limpopo stand that also her stand scooped the Gold award under the best provincial authority category. During her visit to the stand, she firstly congratulated Limpopo for the gold award for best stand. The Deputy Minister further congratulated CEO of Limpopo Tourism Agency, Ms. Nomasonto Ndlovu for the best achievement of being the most visited province in the country in domestic tourism.

LTA CEO, Ms. Nomasonto Ndlovu, said, “We are extremely excited about the announcement of our destination being the most liked and visited by South Africans. Our marketing efforts and hard work of team LTA has paid off. We wish to thank the tourism industry and all the tourism stakeholders for making this possible as this couldn’t have been a sole effort but collective one. Occupying the top spot is one thing but making that spot your permanent position is another. We will as a team ensure that we claim this position as ours permanently. ”.

On winning the stand award, Ndlovu said, “Winning the Gold award for the best stand in the category of Provincial Authorities is humbling but it makes us even happy that this is an improvement from last year’s silver award in the same category. Our gratitude goes to team LTA once again that worked tirelessly for all these achievements”.  

Team LTA has for the first time managed to create a Limpopo pavilion at the show where everybody was housed under one roof. “We have in the past not displayed unity as we looked disjointed. The increase in size of our stand from 153sqm to 304sqm allowed all five regions of Limpopo to be represented in the new bigger and better Limpopo pavilion and Limpopo stand incorporate all five regions within the unique stand design”, emphasised Ndlovu.

On the first day of the showe, the 2nd May 2019, LTA organised a very successful activation at Bond Shed-Urban Event Space next to Uhaka Marine Presinct. This event brought together buyers and our sellers under one roof and was used as a networking session for both parties. Exhibitors who attended the event commended LTA for the initiative and want this to be a permanent feature of the show.  

The Limpopo stand was also an attraction on its own with the presence of with the Muvhango’s famous characters Mr. Gabriel Temuzani, who plays King Azwindini of Thathe and Mr. Sidney Ramakuela who plays Mulalo who was the Mayor and now MEC in the soapy. On Friday, the 3rd May 2019, the stand was visited by Sho Madjozi, the famous young Tsonga musician, who once shared a stage with Beyoncé. She performed in the ICC at Brand SA’S stand and networking function.  

The tourism industry players were very excited to have the State President, Mr. Cyril Ramaphosa visiting them on the last day, the 4th May 2019. The industry welcomed the assertion by the President to radically overhaul the frustrating visa regulations and dealing with crime to help grow the country’s economy.

“We are in the process of overhauling, in a very radical way, our visa dispensation, for the rest of the world and introducing a world class e-visa system. We must deal with another major challenge, a challenge which was well articulated to me by the President of China, who said to me that many Chinese tourists want to come to South Africa, but the issue that is holding them back is crime. We have to deal with crime and counter the perception that Africa is an unsafe tourist destination”, said the President Mr. Cyril Ramaphosa.

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